Wednesday, December 28, 2011

A Year To Remember by Bruce Carlin

Our newest television ad for the Champlain Valley Heart Center at CVPH highlights the past years accomplishments at the nationally recognized Cardiac Care center. Eight years ago in 2004 we began our first campaign for the center developing the branding with a new logo and slogan, and crafting creative and marketing campaigns. It's been an honor to work with the program that has dramatically improved health care in our region. While I have known many people that have been treated there, including our beloved late Office Manager Charlene Wolf, I personally found myself being called to the heart Center in the middle of the night several months agoafter my father-in-law suffered a heart attack and was treated with emergency angioplasty.

There is something surreal about hearing from a doctor about saving your loved ones life after spending almost a decade promoting the service and having shot many videos of patient testimonials and procedures. Having just spent the holidays with my father-in-law who has made an amazing recovery, I can really say this was a year to remember.

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